Commonwealth Electoral Amendment (Voter Protections in Political Advertising)

Current status

This bill did not become law and is no longer proceeding.

Policy area

Government & democracy

What does this bill do?

Political ads and referendum adsCampaign material about a referendum question or proposal, which this bill would treat much like election advertising. would be banned if they make factual claims that are seriously misleading or likely to seriously mislead voters.

Why was it introduced?

A High CourtAustralia's top court, whose 1981 decision narrowed the old federal rule and created the gap this bill was meant to fix. ruling left federal electoral law covering only the mechanical act of casting a vote, exposing a gap where misleading political ads and impersonationPretending to be another candidate, party, campaigner, person, or organisation so voters think the message came from someone else. could shape voters’ preferences. This bill expands the law to ban materially misleading election and referendum claims and fake attributionPretending to be another candidate, party, campaigner, person, or organisation so voters think the message came from someone else., and lets the Electoral CommissionerThe federal election official who would be able to investigate complaints, require corrections or retractions, and take serious cases to court under this bill. investigate, order corrections and seek penalties.

Broader context

Federal electoral law already banned conduct that misled people about the act of casting a vote, but after the High CourtAustralia's top court, whose 1981 decision narrowed the old federal rule and created the gap this bill was meant to fix. confined that rule in 1981, misleading factual claims and fake attributionPretending to be another candidate, party, campaigner, person, or organisation so voters think the message came from someone else. in campaign material could still shape voters’ preferences without a matching federal ban. With misinformation and disinformation increasingly visible in political debate, including during the 2023 referendum campaign, this bill was introduced to close that gap by outlawing materially misleading election and referendum advertising and impersonationPretending to be another candidate, party, campaigner, person, or organisation so voters think the message came from someone else., but it was later removed from the Notice PaperThe parliamentary list of bills and business to be considered; being removed from it meant this bill stopped progressing. in July 2024 without passing.

Key criticism

No significant public case against the bill is recorded so far, and the available debate material instead frames it as a targeted response to false factual claims and impersonationPretending to be another candidate, party, campaigner, person, or organisation so voters think the message came from someone else. in political advertising. in publicly available sources reviewed, no party represented in the debate opposed the bill, so any unresolved concerns are not clearly developed beyond ordinary implementation and enforcement questions.

Who supported it?

Zali Steggall MPAn elected federal politician; the bill's explanatory material identifies Zali Steggall as an MP. introduced this bill. Speeches supporting it came from some crossbench members.

Introduced in House 13 Nov 2023
Failed in House 02 July 2024
Did not reach Senate
Did not become law

Did it become law?

No

The bill did not complete passage through Parliament.

Final passage

No final passage

The bill has not completed passage and is no longer proceeding.

Time before failure

232 days

From introduction to the final recorded step before the bill stopped proceeding

Official record

View on APH

Parliament of Australia bill page

What does this bill do?

  1. Political ads and referendum adsCampaign material about a referendum question or proposal, which this bill would treat much like election advertising. would be banned if they make factual claims that are seriously misleading or likely to seriously mislead voters.

  2. Political campaign material would be banned from pretending to come from another candidate, party, campaigner or person, including fake attributionPretending to be another candidate, party, campaigner, person, or organisation so voters think the message came from someone else. and impersonationPretending to be another candidate, party, campaigner, person, or organisation so voters think the message came from someone else..

  3. The Australian Electoral CommissionerThe federal election official who would be able to investigate complaints, require corrections or retractions, and take serious cases to court under this bill. would be able to investigate suspected breaches, order retractions, publish corrections, and take matters to court, while weak or abusive complaints could be thrown out.

  4. People and companies that publish false or misleading election information could face criminal fines, with higher maximum penalties for companies.

  5. The rules would apply between elections as well as during campaigns, so misleading political material could be targeted before and after writsThe formal election notices that start the legal election period; the bill is described as applying before and after they are issued. are issued.

Show source excerpts
  1. The Bill prohibits electoral or referendum matter that contains a statement in relation to a matter of fact that is misleading or deceptive to a material extent; or is likely to mislead or deceive to a material extent.
    Commonwealth Electoral Amendment (Voter Protections in Political Advertising) explanatory memorandum
  2. The Bill also prohibits persons or bodies corporate from deceptively impersonating, or falsely attributing material to, a person, candidate, campaigner, party, or entity.
    Commonwealth Electoral Amendment (Voter Protections in Political Advertising) explanatory memorandum
  3. The Bill invests the Electoral Commissioner with the power to investigate possible breaches, order retractions, publish corrections, and pursue a complaint through the courts. The Bill also allows a person to refer a possible breach to the Electoral Commissioner and the courts, but provides that any application that is frivolous, vexatious, misconceived, or lacking in substance may be dismissed.
    Commonwealth Electoral Amendment (Voter Protections in Political Advertising) explanatory memorandum
  4. A natural person found to commit an offence may receive a maximum pecuniary penalty of 50 penalty units. A body corporate found to commit an offence may receive a maximum pecuniary penalty of 250 penalty units, as per s 4B(3) of the Commonwealth Crimes Act 1914.
    Commonwealth Electoral Amendment (Voter Protections in Political Advertising) explanatory memorandum
  5. The Bill applies at all times. The harms of misleading or deceptive electoral or referendum matter are not limited to election campaigns; rather, they can occur before and after writs are issued. The Bill therefore covers the entire period between elections or referenda. This is necessary to effectively protect the election information environment from misinformation and disinformation.
    Commonwealth Electoral Amendment (Voter Protections in Political Advertising) explanatory memorandum

Broader context for this bill

Federal electoral law already banned conduct that misled people about the act of casting a vote, but after the High CourtAustralia's top court, whose 1981 decision narrowed the old federal rule and created the gap this bill was meant to fix. confined that rule in 1981, misleading factual claims and fake attributionPretending to be another candidate, party, campaigner, person, or organisation so voters think the message came from someone else. in campaign material could still shape voters’ preferences without a matching federal ban. With misinformation and disinformation increasingly visible in political debate, including during the 2023 referendum campaign, this bill was introduced to close that gap by outlawing materially misleading election and referendum advertising and impersonationPretending to be another candidate, party, campaigner, person, or organisation so voters think the message came from someone else., but it was later removed from the Notice PaperThe parliamentary list of bills and business to be considered; being removed from it meant this bill stopped progressing. in July 2024 without passing.

  1. 1981

    High CourtAustralia's top court, whose 1981 decision narrowed the old federal rule and created the gap this bill was meant to fix. limits the federal ban on misleading voting material

    The explanatory memorandum says Evans v Crichton-Browne confined section 329 to the mechanical act of casting a vote, leaving preference-shaping political claims outside the existing federal rule.

    Commonwealth Electoral Amendment (Voter Protections in Political Advertising) explanatory memorandum ↗
  2. 2023

    Referendum debate sharpens concern about false political advertising

    Supporters said the 2023 referendum debate showed how lies and fear campaigns could spread in major national votes while voters lacked consumer-style protections against misleading political claims.

    Hansard ↗
  3. 13 Nov 2023

    Bill introduced to ban misleading election claims and impersonationPretending to be another candidate, party, campaigner, person, or organisation so voters think the message came from someone else.

    Zali Steggall introduced the bill to prohibit materially misleading electoral and referendum matterCampaign material about a referendum question or proposal, which this bill would treat much like election advertising., ban deceptive impersonationPretending to be another candidate, party, campaigner, person, or organisation so voters think the message came from someone else., and give the Electoral CommissionerThe federal election official who would be able to investigate complaints, require corrections or retractions, and take serious cases to court under this bill. powers to investigate, order corrections and seek penalties.

    Parliamentary timeline ↗
  4. 02 July 2024

    Bill is removed from the Notice PaperThe parliamentary list of bills and business to be considered; being removed from it meant this bill stopped progressing.

    The bill was removed from the Notice PaperThe parliamentary list of bills and business to be considered; being removed from it meant this bill stopped progressing. under standing order 42, ending its active progress in Parliament without the proposed protections becoming law.

    Parliamentary timeline ↗

How did it move through Parliament?

House Senate
Introduced 13 Nov 2023

The bill was formally presented to the chamber and read a first time, which starts its parliamentary journey.

Introduced and read a first time

Second reading opened 13 Nov 2023

A minister or sponsoring member moved the second reading, opening the main debate on the bill's purpose and principles.

Second reading moved

Removed from the Notice PaperThe parliamentary list of bills and business to be considered; being removed from it meant this bill stopped progressing. in accordance with (SO 42) 02 July 2024

The bill reached this recorded parliamentary step.

The main case against this bill

No significant public case against the bill is recorded so far, and the available debate material instead frames it as a targeted response to false factual claims and impersonationPretending to be another candidate, party, campaigner, person, or organisation so voters think the message came from someone else. in political advertising. in publicly available sources reviewed, no party represented in the debate opposed the bill, so any unresolved concerns are not clearly developed beyond ordinary implementation and enforcement questions.

No significant public case against the bill is recorded so far.

Recorded votes

No recorded votes were found before this bill stopped proceeding.

Who spoke, and what they said

Start here — lead voices

Sponsor speech Supports

Zali Steggall

Independent • MP 13 Nov 2023

Steggall supports the bill and says it is a practical way to stop misleading political advertising, including deep fakes and other deceptive claims.

Read in Hansard ↗
Lead non-major voice Supports

Kate Chaney

Independent • MP 13 Nov 2023

Chaney supports the bill and says voters need protection from lies in political advertising, arguing that truth in political ads is fundamental to democracy.

Read in Hansard ↗

All speeches by bloc

Minor parties and independents

2 speakers · 2 support

Full record

Full chat